Amazon needs no introduction. It’s still way ahead of other eCommerce companies in the United States.
To give you an idea of how big it is, according to Amazon stats, it has nearly 38% of the eCommerce market share. Walmart, its closest competitor, has just over 6%.
Your products on Amazon, though, will need more formal intro. There are millions of products, making it hard to stand out.
One of the most cost-effective ways to get products noticed is with affiliate marketing. From basic link shorteners to sophisticated social media scheduling software, there are dozens of great tools to help with Amazon affiliate marketing. Here are 12 of the best tools to add to your tech stack.
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1. Amazon Associates Central
Amazon Associates Central is the official affiliate program by Amazon. You can find millions of products to promote on your website or social media channels.
Benefits of Using Amazon Associates Central:
- Easy to Sign Up: The sign-up process is straightforward. You can get started with just a few clicks.
- Wide Selection of Products: You can find just about any product imaginable on Amazon.
- High Commission Rates: Amazon offers competitive commission rates on most product categories.
- Trusted Brand: Amazon is a trusted brand. Therefore, your followers are more likely to purchase products through your affiliate links.
How to Use Amazon Associates Central:
- Sign up for an account. You can do this by visiting the Amazon Associates Central website.
- Create affiliate links. You can do this by searching for products on Amazon and clicking the "Get Link" button.
- Promote your affiliate links. You can promote your links on your website, social media channels, or email list.
- Track your earnings. You can track your earnings and see which products are performing well.
2. Geniuslink
Geniuslink automatically creates localized Amazon links for your international audience. It also offers link shortening, A/B testing, and click tracking.
Benefits of Using Geniuslink:
- Increased Conversion Rates: Geniuslink ensures your audience is directed to the correct Amazon storefront, increasing the likelihood of a purchase.
- Simplified Link Management: You don't need to create separate links for each Amazon region.
- Detailed Analytics: Track clicks, conversions, and earnings to optimize your affiliate marketing strategy.
How to Use Geniuslink:
- Sign up for an account. You can do this by visiting the Geniuslink website.
- Add your Amazon Associates ID. This allows Geniuslink to track your earnings.
- Create geni.us links. You can create these links by pasting your Amazon product URLs into Geniuslink.
- Promote your links. Share your geni.us links on your website, social media, or email list.
3. Link Whisper
Link Whisper is a WordPress plugin that makes internal linking easy. You can quickly identify relevant content on your site and add internal links with a few clicks.
Benefits of Using Link Whisper:
- Improved SEO: Internal linking helps search engines understand the structure of your site and can improve your rankings.
- Increased User Engagement: Internal links help readers discover more of your content.
- Time-Saving: Link Whisper automates the process of finding and adding internal links.
How to Use Link Whisper:
- Install the plugin. You can download the plugin from the WordPress plugin directory.
- Configure the settings. You can choose how Link Whisper suggests internal links.
- Add internal links. Link Whisper will suggest relevant internal links as you write your content.
4. AAWP (Amazon Associates WordPress Plugin)
The Amazon Associates WordPress Plugin (AAWP) helps you seamlessly integrate Amazon products into your WordPress website. It provides customizable widgets, product displays, comparison tables, and more.
Benefits of Using AAWP:
- Visual Appeal: Create visually appealing product displays to showcase Amazon products on your site.
- Automated Updates: Product information and prices are automatically updated, ensuring accuracy.
- Increased Click-Through Rates: Engaging product displays encourage users to click on your affiliate links.
How to Use AAWP:
- Install the plugin. You can purchase and download AAWP from their website.
- Configure the settings. Connect your Amazon Associates ID and customize the plugin's appearance.
- Add product displays. Use AAWP's widgets and shortcodes to embed Amazon products into your posts and pages.
5. AmaLinks Pro
AmaLinks Pro is designed to create visually appealing and conversion-focused Amazon affiliate links. It offers features like call-to-action buttons, image displays, and star ratings to increase click-through rates.
Benefits of Using AmaLinks Pro:
- Enhanced Click-Through Rates: Create eye-catching links that stand out and encourage clicks.
- Improved Conversion Tracking: Track clicks and conversions to optimize your affiliate strategy.
- Compliance with Amazon's Policies: AmaLinks Pro ensures your links adhere to Amazon's guidelines.
How to Use AmaLinks Pro:
- Install the plugin. You can purchase and download AmaLinks Pro from their website.
- Connect your Amazon Associates ID. This allows the plugin to track your earnings.
- Create affiliate links. Use AmaLinks Pro's interface to create visually appealing links with call-to-action buttons and other features.
6. SEMrush
SEMrush is a comprehensive SEO tool that can help you find the right keywords to target for your Amazon affiliate products.
Benefits of Using SEMrush:
- Keyword Research: Discover high-volume, low-competition keywords to target in your content.
- Competitor Analysis: Analyze your competitors' strategies to identify opportunities.
- Site Audit: Identify and fix technical SEO issues on your website.
How to Use SEMrush for Amazon Affiliate Marketing:
- Sign up for a free trial. You can try SEMrush for free to explore its features.
- Use the Keyword Magic Tool. This tool helps you find relevant keywords and their search volumes.
- Analyze your competitors. See which keywords your competitors are ranking for and identify opportunities to outrank them.
- Optimize your content. Use the keywords you've found to optimize your blog posts, product reviews, and social media content.
7. Google Search Console
Google Search Console is a free tool that provides valuable insights into how Google views your website.
Benefits of Using Google Search Console:
- Performance Tracking: Monitor your website's performance in Google search results.
- Keyword Analysis: See which keywords are driving traffic to your site.
- Technical SEO: Identify and fix technical issues that might be affecting your rankings.
How to Use Google Search Console for Amazon Affiliate Marketing:
- Add your website to Search Console. You can do this by following the instructions on the Search Console website.
- Monitor your performance. Check your search queries to see which keywords are driving traffic to your site.
- Identify and fix technical issues. Search Console will alert you to any technical problems that might be hurting your rankings.
8. Canva
Canva is a user-friendly graphic design tool that can help you create professional-looking graphics for your social media posts and website.
Benefits of Using Canva:
- Easy to Use: Canva's drag-and-drop interface makes it easy to create stunning graphics.
- Templates: Canva offers a wide variety of pre-designed templates for social media posts, infographics, and more.
- Free and Paid Plans: Canva has a free plan with basic features, and paid plans offer more advanced features and templates.
How to Use Canva for Amazon Affiliate Marketing:
- Create a Canva account. You can do this by visiting the Canva website.
- Choose a template or start from scratch. Canva offers templates for various visual content types.
- Customize your graphics. Add your own images, text, and branding.
- Share your graphics. Download your graphics and share them on your social media channels and website.
9. SocialBee
SocialBee is a social media management tool that helps you schedule and automate your social media posts.
Benefits of Using SocialBee:
- Save Time: Schedule your social media posts in advance so you don't have to post manually.
- Consistency: Ensure you're posting regularly to keep your audience engaged.
- Analytics: Track your social media performance to see what's working and what's not.
How to Use SocialBee for Amazon Affiliate Marketing:
- Sign up for a SocialBee account. You can do this by visiting their website.
- Connect your social media accounts. SocialBee supports all major social media platforms.
- Create a content calendar. Plan your social media posts in advance and schedule them using SocialBee.
- Track your performance. Use SocialBee's analytics to see how your posts are performing and make adjustments as needed.
10. BuzzSumo
BuzzSumo helps you find trending content in your niche. You can see which articles are being shared the most and what topics are generating the most buzz.
Benefits of Using BuzzSumo:
- Content Ideas: Discover trending topics in your niche to create content that's likely to get shared.
- Influencer Identification: Find influencers in your niche who might be interested in collaborating with you.
- Competitor Analysis: See what content your competitors are creating and how it's performing.
How to Use BuzzSumo for Amazon Affiliate Marketing:
- Sign up for a free trial. You can try BuzzSumo for free to explore its features.
- Enter your niche keywords. BuzzSumo will show you the most popular content related to your keywords.
- Analyze the results. See which articles are being shared the most and what makes them successful.
- Create similar content. Use the insights you've gained to create content that's likely to get shared and drive traffic to your affiliate links.
11. Tailwind
Tailwind is a social media scheduling tool specifically designed for Pinterest and Instagram.
Benefits of Using Tailwind:
- Visual Planning: Create a visual content calendar to plan your Pinterest and Instagram posts.
- Smart Scheduling: Tailwind suggests the best times to post based on your audience's activity.
- Analytics: Track your Pinterest and Instagram performance to optimize your strategy.
How to Use Tailwind for Amazon Affiliate Marketing:
- Sign up for a Tailwind account. You can do this by visiting their website.
- Connect your Pinterest and Instagram accounts. Tailwind will import your boards and followers.
- Create a content calendar. Plan your posts in advance and schedule them using Tailwind's Smart Schedule feature.
- Track your performance. Use Tailwind's analytics to see how your posts are performing and make adjustments as needed.
12. Bitly
Bitly is a link shortening tool that can help you create shorter, more manageable affiliate links. It's a great option for social media posts where character limits are a concern.
Benefits of Using Bitly:
- Shorter Links: Bitly shortens your affiliate links, making them easier to share.
- Customizable Links: You can customize your Bitly links with your own branding.
- Link Tracking: Bitly tracks clicks on your links so you can see how they're performing.
How to Use Bitly for Amazon Affiliate Marketing:
- Create a Bitly account. You can do this by visiting the Bitly website.
- Paste your Amazon affiliate link into Bitly. Bitly will generate a shorter link.
- Customize your link (optional).
- Share your Bitly link. You can share your short Bitly link on social media, email, or your website.
Final Thoughts: Amazon Affiliate Marketing Tools for Pet Influencers
These tools are a great starting point for any pet influencer looking to take their Amazon affiliate marketing to the next level. By leveraging these resources, you can streamline your efforts, increase your earnings, and continue sharing your love for pets with the world.
Remember, consistency and authenticity are key. Keep sharing your passion for pets, and watch your affiliate income grow!
